Monday, June 18, 2012

Edge of Smaller Networking Groups over Bigger Ones


Before going ahead and discussions, the concept of “Edge” must be clear so as to achieve required results. “Edge” philosophy is based on hard work, consistency and commitment, to reach at heights of performances, for which you are struggling for.

It would be better if concept of network also be discussed in brief. An effective net worker should be outgoing, sincere, friendly, and supportive, a good listener or someone who follows up and stays in touch. Networking and skills only are not enough qualities for good networking , but it should be based on , asking question to self “how do I like to be treated and I can be satisfied? What kinds of people do I trust and consider good friends and which qualities can impress me “?

All people follow and go for networking events, but a little know how to network effectively, full of attracrion.Networking is not only going out and meeting people? No, it means much more. Networking is a complete structure and feasibility plan which explains how to choose people , who shall prove useful in business, who can help, or which category can lead you to such people.

Therefore the importance of having a business profile on a networking site goes without saying. Since the time this “global village” phenomenon came into spotlight, the definitions of running businesses, small and large, have changed entirely. 

Now, Let’s evaluate the edges of smaller networking groups over bigger ones:

Marketing at own accord:

Obliviously, smaller networking group allows and make feasible to work freely as per your desires and wish, freedom to market, to edge in your specific target market by using customized tools along with other plans. This would also render convenience since a smaller group would have fewer needs to satisfy. Furthermore, a small group always presents with continuous wining opportunities helping others to know and the in return would respond as potential customers and spread the word of mouth to a wider arena of potential clients , which may not be possible do on your own.

An opportunity to Use quality Resource to penetrate into market:
Among other edges, the target audience would get information and opinions about a prospective purchase from their network buddies. This will be a positive purchase influence that businesses should tap into using better customer information services and keeping a good track record of satisfied customers to avoid any negative reputations.

A fragrant Recognition
May it be not possible for a smaller networking group to be as effective in gaining a wider audience but it would definitely instill deeper and much more enhanced product recognition in the selective audience by keeping the smaller group satisfied and loyal .This loyalty will prove a fruitful seed for future ‘referrals’ to the wider groups in due time.

Gives Distinguished Edge
After wining trust and name among your existing customers, you could definitely expand into wider markets using this trust as a distinguished feature. By continuously responding to user demands, you could go that extra mile in keeping them want your product more and eventually resulting in expanded business with increase sales.

It Proves your worth
you could individually invite some ones to try your products or services .Never disappoints your customers / clients. Provide as much preliminary information and details about the significance and use of products or services. You will notice that the more information you give , much response you will get. If you successfully position your products or services according to your smaller network group’ needs, you might just be overwhelmed by the hits you get after the ‘viral’ sharing of your information on all the social networking sites and you will know what is meaning of “ Edge of smaller networking groups over bigger ones”.


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